2021

ASI Advertising Rate Book

ESP® Advertising

ESP Websites™ Rates

14,500+ sites, 550,000+ visitors, 3.5 million page views per month. Paid inclusion for all products to be on all websites. $219/mo. Introductory Offer.


Search Result Advertising

Size

Price

Pay for Placement

Top 4 positions

$150/M

You May Also Like (for 5 products)

$300/mo.

Top Categories

$260/mo.

Home Page Rotating Banner

$260/day

Product Collections

9-product set
36-product set

$349/mo.
$999/mo.

Product of the Day 

Mon. - Fri.
Sat/Sun.

$260/day
$185/day

Video Library

 

$260/mo.

Introductory Fee

 

$219/mo.

 

Supplier ESP Websites

Products

Price

Websites for Suppliers

$695/yr.

Website Customization (one-time fee)

Quote Upon Request

Maintenance

Quote Upon Request

 

Position

Price

Position

Price

Pay for Placement

Top spot

$315/M

6th spot

$270/M

2nd spot

$305/M

7th spot

$260/M

 

3rd spot

$300/M

8th spot

$250/M

 

4th spot

$290/M

9th spot

$245/M

 

5th  spot

$280/M

 

 

Home Page Advertising

Size

Price

Home Page Expandable Banner

468 x 60

$30/M

Product of the Day

 

M-F $800/day; Sat. & Sun. $650/day

Home Page Pay for Placment

 

$515/mo. per category

Top Sellers

 

$980/mo. per category

ESP Specials Hero Card

 

$620/mo.

Search Results Advertising

Size

Price

Search Results Expandable Banner

468 x 60

$100/M (available categories)
$230/M (sold-out categories)

Search Results Tower

120 x 280

$95/M (available categories)
$195/M (sold-out categories)

Featured Suppliers (LogoLine)

 

$120/mo.

Category Product of the Day

 

Starts at $55/day

Most Popular (top products)

 

$295/mo. for 10 products
$530/mo. for 20 products

Product Detail Advertising

Price

You May Also Like   

$300/mo. for 3 products

You May Also Like (customized)

$450/mo. for 3 products

Product Detail Page Ads

Related Products $350/M

Special Product Positions

Price

ESP Run of Site

$175/M

ESP Trigger Marketing  

Quote Upon Request

ESP Supplier Stores

$199/mo.

Sponsored Content in ESP

$300/M

Brand Pay for Placement

Starts at $310/M

Search Engine Optimization (SEO)

Price

3,000+ products

Quote Upon Request

2,001 to 3,000 products

$9,000

1,001 to 2,000 products

$5,000

501 to 1,000 products

$3,000

101 to 500 products

$2,500

51 to 100 products

$2,000

Under 50 products

$1,300

Reoptimization

Fewer than 100 products

$1,000

Under 50 products

$500

Trade Show Optimization

17 days, 10,000 impressions

$1,030

17 days, 4,000 impressions

$545

ESP Supplier Version

$99/mo.

ESP Mobile Supplier Version

$30/mo.

Virtual Samples in ESP & ESP Websites

$2/Image

Trigger Marketing

Price

5,000 or more clicks per month

$510/$720 per month

1,000 to 4,999 clicks per month

$260/$365 per month

0 to 999 clicks per month

$130/$235 per month

 

EmailExpress™ Rates

Circulation Promise: 35,000+

Products

120x

52x

26x

12x

6x

3x

1x

EmailExpress Basic

$540

$585

$610

$630

$655

$675

$720

EmailExpress Platinum

630

675

700

720

745

765

810

EmailExpress Lead Nurturing

Basic or Platinum rate +$250

EmailExpress Canada
(Circulation Promise: 4,500)

165

EmailExpress Supplier Global Resource
(Circulation Promise: 15,000)

399

499

549

599

EmailExpress Wearables
(Circulation Promise: 40,000)

580

604

615

660

 

Connect® ESP Search Emails

List Size

30, 60, 90 days, 1 year

14 days

7 days

500 or less

$140

$150

$165

501 to 5,000

275

300

330

5,001 to 10,000

330

365

395

10,000+

395

435

475

 

E-Newsletter Rates

Counselor® PromoGram

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$735

$770

$790

$845

Tower Ad

120 x 600

655

725

735

790

Square Banner

250 x 250

490

550

605

655

Product Spotlight

250 x 250

655

735

790

845

Counselor PromoGram Canada

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$185

$235

$285

$340

Tower Ad

120 x 600

145

185

235

290

Square Banner

250 x 250

145

155

185

215

Product Spotlight

250 x 250

195

245

305

360

ASICentral.com Week in Review

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$720

$755

$775

$830

Side Banner

300 x 250

480

540

595

645

Advantages® Product Focus

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$735

$770

$790

$845

Side Banner

300 x 250

490

550

605

655

Wearables® Roundup

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$430

$490

$525

$550

Side Banner

300 x 250

360

390

430

490

Supplier Global Resource™ E-Newsletter

Ad Size

12x

6x

3x

1x

Sponsorship Banner

728 x 90

$430

$450

$470

$490

Side Banner

250 x 250

360

385

405

430

ASICentral Daily

Ad Size

1x

Sponsorship Banner

728 x 90

$505

Square Banner

250 x 250

405

 

Magazines

2021 Counselor Magazine Rates

Issues Per Year: 4; Circulation Promise: 35,000

Size

4x

1x

Spread

$4,550

$5,480

Full Page

$3,325

$3,675

1/2 Page

$2,180

$2,630

Covers: Full-Color, Non-Cancelable

1x

Inside Front Cover

$4,610

Inside Back Cover

$4,210

 

Catalogs

2021 The Gift Book® Rates

Price

Full Page

$3,200

Single-Product Page

$1,230

Spread

$4,730 

2022 Idea Showcase® Spring Rates

Price

Full Page

$6,850

Single-Product Page

$2,285

2022 Spectrum® Rates

Price

Full Page

$9,630

Single-Product Page

$3,215

 

ASI® Creative Labs

Packages

Starter

For the supplier looking to start developing content and getting brand exposure

$1,850

Professional

For the supplier looking to develop more complete content campaigns to reach distributors

$3,170

Enterprise

For the supplier looking to completely leave their mark on distributors through a multichannel approach

$3,920

Lead-Gen Page
EmailExpress Send
1st Inclusion - Content Roundup
Leads Received in Real Time
Reporting
Custom Content Assets
Organic ASICentral Placement
Sponsored Story Page
ASICentral Microsite
2nd EmailExpress Send to Non-Opens
Sponsored Social Post on Facebook
Sponsored Content in ESP

Starter

For the suppler looking to start developing content and getting brand exposure

$1,850

Lead-Gen Page
EmailExpress Send
1st E-Newsletter Ad
Leads Received in Real Time
Reporting
Custom Content Assets
Organic ASICentral Placement
Sponsored Story Page
ASICentral Microsite
2nd EmailExpress Send to Non-Opens

Professional

For the supplier looking to develop more complete content campaigns to reach distributors

$3,170

Lead-Gen Page
EmailExpress Send
1st E-Newsletter Ad
Leads Received in Real Time
Reporting
Custom Content Assets
Organic ASICentral Placement
Sponsored Story Page
ASICentral Microsite
2nd EmailExpress Send to Non-Opens

Enterprise

For the supplier looking to completely leave their mark on distributors through a multichannel approach

$3,920

Lead-Gen Page
EmailExpress Send
1st E-Newsletter Ad
Leads Received in Real Time
Reporting
Custom Content Assets
Organic ASICentral Placement
Sponsored Story Page
ASICentral Microsite
Magazine Sponsored Education (Quarterly)
2nd EmailExpress Send to Non-Opens
Sponsored Social Post on Facebook
Sponsored Content in ESP

Advantage Show

$599/mo

ASI Number
Inclusion in ESP Database
ESP Tile Ad
Inclusion in the ESP Websites Network
Placement in the Supplier Pavillion in ESP Database
Placement in the Supplier Showcase
Advantages Magazine
$500 of ASI Advertising credit
Free Training Sessions/Free Online Education
6 Issues of SGR Magainze
Connect Prospecting Tool
Booth Space at 1 of our 3 ASI Shows
Free 1/4 page ad in Advantages magazine

ESP Advantage

$799/mo

ASI Number
Inclusion in ESP Database
ESP Tile Ad
Inclusion in the ESP Websites Network
Placement in the Supplier Pavillion in ESP Database
Placement in the Supplier Showcase
Advantages Magazine
$500 of ASI Advertising credit
Free Training Sessions/Free Online Education
6 Issues of SGR Magainze
Connect Prospecting Tool
Booth Space at 1 of our 3 ASI Shows
Free 1/4 page ad in Advantages magazine
1 page in Idea Showcase*
EmailExpress blast three times a year

 

ASICentral® Rates

245,000+ page views per month

Description

Ad Size

Price

Roadblock

Top Banner 728 x 90
Side Banner 240 x 400

$855/mo.

The Joe Show Rate

Description

Price

The Joe Show

$375

 

ASI Show® Events

ASI Show Digital Expo

Booth Package

Standard Booth

Meduim Booth

Large Booth 

Availability

Unlimited

Limited 

Limited

Booth Size

Basic

Medium

Large

Hierachy

General

Mid-Level Prioritization

High-Level Prioritization

# of Categories

4 Product Categories

4 Product Categories

4 Produt Categories 

# of Staff

5 Exhibit Staff

10 Exhibit Staff

10 Exhibit Staff

Price Per Event

$1,595 

$2,095

$2,595

10% Multi-Show Discount

$3,030.50

$3,980.50

$4,930.50

ASI Show Chicago

fASI Virtual 1:1

 

QUR

Please work with your managers for rates on these products

SGR Content Marketing

SEO: 3,000+ products

Supplier ESP Websites: Website Customization

Suppler ESP Websites: Maintenance Fee