Read the Three 2s.

October 2020

Welcome to the October edition of the Three 2s newsletter.

We've all shifted our working conditions for quite some time now and although it may seem like you are in new routine, it can be helpful to reassess your working environment and take inventory on what is working or not working. Included in this issue are tips for working from home, suggested apps and items to make working from home easier and a video and article on building an efficient e-commerce website.

As always, remember that ASI is here to help and support you. If you need anything at all, please do not hesitate to contact your Account Executive or Caitlyn, Supplier Specialist at or 215-953-3450.

  Sales Tips


Focus on Your Current Customers 

The time it takes each deal to go from initial contact to final closing varies and depends on your pipeline, sales cycle, deal value, and other factors. If you want a better chance of hitting your sales targets, pay attention to the customers you already have – nurture them, make them feel valued. Upsells and cross sells across departments add up in B2B Sales.

Tips from Elay Cohen

Solve Problems—Avoid Pitching Products 

As a sales department with a deadline to meet, the temptation to continually pitch products to customers never fades. However, helpful, problem solving content and conversations will always improve the possibility for sales. Instead of often giving product pitches during emails and other communication media, engage prospects to try and solve their problems.

Tips from Elay Cohen

  Industry Articles to Read

How to Build an Efficient E-Commerce Store

Read More

4 Apps to Help You Work From Home Effectively

Read More

  Videos to Check Out

How to Make an E-Commerce Website

by: Website Learners

Watch Now

How to Actually Work...When You’re Working from Home

by: Harvard Business Review

Watch Now

Have questions about your membership? Want marketing suggestions?

Email Caitlyn, your supplier specialist.

Or call her at (215) 953-3450.

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