Hello, friends. The sun is shining, I have a nice cup of coffee right here and the radio is playing some cool tunes (Lady Gaga is stuck in my head). Well, you know me. Life is good. So enjoy this sunny summer day edition. Send your feedback directly to: khuston@asicentral.com. It may be published in a future issue of Advantages magazine. For free information on products featured in Advantages, click here: www.advantagesinfo.com.

Sales Tip of the Week

– Kathy Huston, editor 

The Joe Show: Mid-Year New Products
In this episode of The Joe Show, Counselor Managing Editor Joe Haley shows off some of the newest items to hit the ad specialty market. Want to boost sales with mid-year new products? Start with these. 

Click here to see this new-products edition of The Joe Show.

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A Frosty Affair
The Pitch: Take a break and pour yourself a cold one. Ad Master Supply (asi/31485) has just the right mug to hold it in too. Item PM-22 is a 22-oz. durable plastic mug, which is made in the USA. Plus, it’s on sale for 99 cents for 200+.It was $1.19, standard service included. This price expires on 9/30/10, so get it while you can. Click here: http://www.admasterline.com/.
The Bottom Line: Bottoms up!

Clip-On Connection
The Pitch: The name of this product cracks me up: “Spazzles” clip on to hats, laces, backpacks, whatever and are like a wee, mini billboard promoting everything from cause awareness, special events, sports teams and more. They are from none other than BamBams (asi/38228) and are reasonably priced at: 100; $2.02-R. http://www.bambams.com/.
The Bottom Line: Spazzles razzle dazzle.

Personal Trainer
The Pitch: Rest easy, everyone: “The Situation” will be back for season three of “Jersey Shore.” I really would have missed those abs. Well, here’s something for football players who may not be able to hit the gym every day. QuickSeries Publishing Inc. (asi/68194) offers the Strength and Conditioning for Football booklet. This is a great idea for school football teams, which should be starting up practice right about now. The booklet shows players how to train safely and provides flexible exercises, abdominal training, training basics, training programs and program designs. It has 24 laminated pages with die-cut indexes and a plastic spiral bound. Pricing starts at: 50; $4.31-R. See it here: http://www.quickseries.com/.
The Bottom Line: Muscle up.

Say “Ahhhhhh”
The Pitch: This item makes me want to shut off my office lights, put a “do not disturb” sign on my door to ward off pesky co-workers (not naming names) and relax for a little bit. Item ML-SE950 from Penguin Products LLC (asi/77074) is a therapeutic gel mask. The supplier suggests you recommend it to day spas, and for travel-related markets, gifts, and massage centers. And to leave you feeling even more rejuvenated, it just so happens to be on sale at EQP: 72; $3.99-R until 7/31, so hurry up and order! Email: info@fasttrackpromos.com.
The Bottom Line: Refresh and renew.